Kemmel Krate (Van Nyen BV)
Privacy Statement

Date: 10/2026

This privacy statement provides you with more insight into the processing of your personal data at Van Nyen BV. The privacy statement applies to all websites, apps, and other services and facilities offered by Van Nyen BV.

If you have a question about this privacy statement or the topic of privacy protection at Van Nyen BV, you can contact us at any time via info@kemmelkrate.com. Please also send an email to this address if you wish to exercise your right to information or erasure, or any other data protection right under Articles 15-22 of the GDPR, including withdrawing consent for marketing purposes, unsubscribing from newsletters, etc. More information can be found in the chapters What privacy rights do I have? and Contact persons.

How to read this privacy statement: We offer several ways to read this privacy statement. To start with, you will find some fundamental information in this chapter. Subsequently, we have sorted this privacy statement by topics relevant to you and divided it into corresponding chapters.

 

At the beginning of each chapter, we have placed a short overview text. This overview text briefly summarises the content of the chapter. If you only need a general overview of the data processing, it is advisable to read the overview text. If, on the other hand, you want to know more about the specifics, you can click on “more” under the relevant overview text. In that case, the full content of the chapter will be displayed.

We have avoided cross-references as much as possible. As a result, all information is explained in a coherent way, regardless of the chapter you are reading. However, if you read this privacy statement from beginning to end, you will notice that some texts are repeated. We could not, therefore, avoid a few cross-references. For example, we have summarised the processing of all country-specific data in a separate chapter and refer to this chapter whenever it concerns the processing of country-specific data.

Which services and offers does this privacy statement apply to: The way we process your data at Kemmel Krate is the same for most of our offers. This privacy statement therefore applies to all services and facilities that we offer to our customers in Europe. This is regardless of whether we do so via a website, an app, in our shops, by telephone at events, or via social networks or other channels. To make the text easier to understand, we normally use the term “Services” for this.

However, there are also services where we process your data differently or for specific purposes in exceptional cases. This may be due to the type of service or country-dependent requirements. When it comes to such cases (i.e. “deviations from the normal case”), we call this “service-specific” or “country-specific”.

What you can read in this privacy statement:

  • Which data is stored by Van Nyen BV.
  • What we do with your data and what it is needed for.
  • What privacy rights and choices you have in this regard.
  • Which technologies and data we use through the personalisation and tailoring of our services and content to offer you a safe, simple, seamless, and individual shopping experience.
  • Which technologies and data we use for advertising, including the tracking technology applied.

1. What data does Van Nyen BV process?

Van Nyen BV offers various services that you can use in different ways. Depending on whether you contact us online, by telephone, in person, or in another way, and which services you wish to use, data from different sources is required for this. Much of the data we process is provided by you when you use our services or contact us, for example, because you register and enter your name, email address, or home address for that purpose. However, we also receive technical device and access data collected by us during your interaction with our services. This could, for example, be information about which device you use. Other data we collect through our own analyses of the data (e.g. in the context of market research and customer reviews). We may also receive data about you from third parties, for example, from credit reference agencies and payment service providers.

2. What does Van Nyen BV use my data for?

Van Nyen BV processes your data in compliance with all applicable privacy laws. In doing so, we naturally take the basic principles of data protection legislation into account for the processing of personal data. Therefore, we basically only process your data for the purposes explained to you in this privacy statement or communicated when the data was collected. These are primarily data for the handling and delivery of a purchase, personalisation and further development, as well as the security of our services. In addition, we use your data within the framework of strict Belgian and European data protection legislation, but also for other purposes such as product development, scientific research (especially in the field of machine learning, artificial intelligence, and deep learning) and market research, for the improvement of business processes, a needs-based design of our services, and for personalised advertisements.

3. Personalised services

The development and availability of personalised functions and services for you is our highest priority. Regardless of your location, time, and devices used, we offer you an individual shopping experience and an offer tailored to your individual interests. Therefore, the processing of your data for the personalisation of our services at Van Nyen BV is an integral part of its activities.

4. Information about websites and apps

We use your data for the provision of the websites and apps of Van Nyen BV. In addition to the device and access data generated with every use of this service, the type of data processed as well as the processing purposes depend primarily on how you use the functions and services made available for our services. In addition, we use the data generated during the use of our services to find out how our online offer is used. We use this information, among other things, in connection with shopping personalisation, for the improvement of our services, as well as for personalised advertising.

5. Information about fan pages on social media

Van Nyen BV maintains accounts on the social media platforms Facebook and Instagram (so-called ‘fan pages’). We regularly publish and share content, offers, and product recommendations on our fan pages. The operators of the social networks record your user behaviour via cookies and similar technologies with every interaction on our fan pages or other Facebook or Instagram websites. Fan page operators can see general statistics about the interests and demographic characteristics (e.g. age, gender, region) of fan page visitors. If you use social networks, the nature, scope, and purposes of the processing of social network data are primarily determined by the social network operators.

6. Newsletter

We offer you various newsletters containing

  • inspiring content such as brand updates, trends, offers, sales, categories;
  • reminders, e.g. if an item on your wishlist has dropped in price, or if there are still items in your shopping basket that you have forgotten;
  • surveys to investigate, for example, whether you like the items you have purchased;
  • personal recommendations of items we think you will like, based on your previous purchases and search behaviour;
  • updates from the influencers or brands you follow on our site.

If you have subscribed to the newsletter, you will receive newsletters with some of the above information (depending on the purpose of your subscription). There are also service-specific newsletters, which are an integral part of a particular service.

7. Individual product recommendations via email and push service

With regard to our services, we present information and offers from Kemmel Krate based on your interests. You may receive a limited number of individual item recommendations, overviews, as well as requests to view items from us, regardless of whether you have unsubscribed from the newsletter. In accordance with legal provisions, we preferably use your previous orders to give you personal product recommendations.

8. Vouchers

We use the data provided in connection with an order for Van Nyen BV vouchers to check and process the order and for sending and redeeming the voucher. This also includes reporting and processing the data associated with the use of the voucher, primarily to prevent fraud.

9. How does Van Nyen BV use my data for advertising?

We and our advertising partners use your data for personalised advertisements offered to you through the services of Van Nyen BV and on the websites and apps of other providers. For this purpose, we and our advertising partners use standard internet technologies. This allows us to advertise more purposefully, preferably showing you only those advertisements and offers that are actually relevant to you. It offers us the opportunity to precisely tailor the needs of our users in accordance with personalisation and the discovery of new products, and to keep you interested in our services for a long time through a personal shopping experience.

10. To whom is my data passed on?

Van Nyen BV only passes on your data if this is permitted under Belgian and European data protection legislation. We work closely with some service providers, such as in the field of customer service, with technical service providers (e.g. operation of computer centres), or logistics companies (e.g. courier companies such as DHL). These service providers may, in principle, only process your data on our behalf under special conditions. When we use these processors, the service providers only receive access to your data to the extent and for the period necessary to carry out the relevant assignment. When you buy something from Kemmel Krate, we pass on certain data about you to the Van Nyen BV partner (e.g. your name and your delivery address) so that the Van Nyen BV partner can deliver the ordered goods to you.

11. What privacy rights do I have?

Under the relevant legal conditions, you have the following legal privacy rights: right to information (Article 15 of the GDPR), right to erasure (Article 17 of the GDPR), right to rectification (Article 16 of the GDPR), right to restriction of processing (Article 18 of the GDPR), right to data portability (Article 20 of the GDPR), right to lodge a complaint with a privacy supervisory authority (Article 77 of the GDPR), right to withdraw consent (Article 7(3) of the GDPR), as well as the right to object to certain data processing measures (Article 21 of the GDPR). If you wish to exercise your privacy rights, you can contact our data protection team at any time at info@vnycarcare.com.

12. When will my data be deleted?

We will store your personal data for as long as necessary for the purposes mentioned in this privacy statement, in particular to fulfil our contractual and legal obligations. If necessary, we may also store your personal data for other purposes, for example, as long as the law allows us to store it for certain purposes, including the defence of a legal claim.

13. How does Van Nyen BV protect my data?

Your personal data is transmitted securely with us, i.e. encrypted. This applies to your order and also to customer login. We use the SSL (Secure Socket Layer) encryption system for this. Furthermore, we secure our websites and other systems through technical and organisational measures against loss, destruction, unauthorised access, alteration, or dissemination of your data by unauthorised persons.

14. Changes to this privacy statement

In connection with the further development of our websites and apps and the implementation of new technologies to improve our services, changes to this privacy statement may be necessary. We therefore recommend that you re-read this privacy statement from time to time.

15. Contact persons

At info@kemmelkrate.com, you can contact our team responsible for our privacy policy at any time for general questions about the privacy policy and the enforcement of your rights.